Tier one markets: Violent movement below the surface

June 06, 2018 // By Christoph Hammerschmidt
Among the 100 largest automotive suppliers, there were some shifts in the pecking order in the record year 2017. At the top, which is still occupied by the German tier ones Bosch and Continental, things appeared quiet. In the rear places, however, there were clear shifts. Plus, electronics emerges as key success factor.

Never before have so many cars been sold worldwide as in 2017 - a total of 94.5 million new cars left the assembly lines of OEMs this year (2016: 92,2 million). The strategy consultancy Berylls Strategy Advisors has examined the industry and comes up with interesting figures. The turnover of the top 100 global suppliers increased by 5.8 percent and reached a total value of 835 billion euros. German suppliers continue to occupy a strong position - 18 German companies are among the top 100, all of which were able to increase their sales. Overall, they achieved sales growth of 7.5%, significantly better than the global average of 5.8%. However, the profitability of our American competitors was better than that of their German competitors - US suppliers achieved an average profitability of 10.2 %; the Germans "only" 9.8%.

Bosch remained the undisputed leader with sales of 47.7 billion euros, followed by Continental with 44 billion and Toyota holding Denso with 36.3 billion. The top trio are thus defending their positions from the two previous years. Following the acquisition of TRW Automotive, ZF Friedrichshafen continued to grow and, with sales of 33.5 billion euros, took fourth place, replacing the Canadian-Austrian supplier Magna.


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