The cooperation should enable BMW and JLR to achieve economies of scale in the areas of development, production and joint purchasing. A joint team of experts from the BMW Group and Jaguar Land Rover is to further develop the Gen 5 drive units in Munich. The electric drives will be manufactured separately at the respective company’s locations. Both companies will take care to maintain their brand specific core.
On the occasion of the announcement of the cooperation, Klaus Fröhlich, Member of the BMW Board of Management responsible for R&D, emphasised the technological openness in the development of future drives. In addition to the further optimization of combustion engines, the company intends to push ahead with the development of plug-in hybrids as well as battery electric vehicles. BMW will also continue to invest in the development of fuel cells.
In recent weeks, industry observers have increasingly criticized BMW's slowness in developing electric vehicles. Hydrogen technology had also become rather quiet in recent years, while main competitors such as Daimler, Audi and Volkswagen announced numerous new electric models as well as progress in the hydrogen field. Not to mention the speed at which Far Eastern competitors, especially in China, are pushing ahead with the electrification of drives.