Infineon’s Ploss calls for a European way of digitisation: Page 2 of 2

November 09, 2020 //By Christoph Hammerschmidt
Infineon’s Ploss calls for a European way of digitisation
After an exceptionally difficult year, Infineon CEO Reinhard Ploss sees grounds for cautious optimism. In the past fiscal year, the semiconductor manufacturer was severely affected by the corona crisis and with it the crash of the automobile market. The picture has brightened in key target markets, especially in electromobility. But Ploss sees the long-term challenges elsewhere.

The Infineon boss also gave some examples of how the turnaround in traffic is reflected in the company's orders. For example, the new ID.3 from Volkswagen, whose series production has just started, contains more than 50 semiconductor components from Infineon - mainly microcontrollers, sensors and power transistors. Infineon has also just won a design-in with an unnamed manufacturer of electric vehicles, with an order value in the mid three-digit million euro range. And the technical development continues at a rapid pace. New semiconductor materials such as SiC and GaN are helping to further increase the energy efficiency of drives. "Development with innovative semiconductors leads to longer range, shorter charging times and lower battery costs," Ploss described the scenario.

Of course, the corona crisis continues to hang over the industry like a sword of Damocles - not only over the car industry, but over more or less all industry branches. While growth drivers can be identified in many areas, a "broad upswing is not in sight. There is still a long way to recovery, said Ploss.

Incidentally, this applies not only to the effects of the pandemic, but also to the general international weather situation. Although the election of Biden as US president has cleared some dark clouds, the USA and China continue to dominate the world market in terms of digitalisation - and the economic conflict between the West and China is having a negative impact on Infineon and, according to Ploss, on Europe as a whole. In this way, the company boss shows where the real challenge for the future lies. "Our continent must find a way to make the digital change on its own," said Ploss. "To do so, Europe must do much more than it has done so far."

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